- Social
- Digital
Dove My Beautiful Difference
In a Pinterest x Dove collab, we helped people discover their unique beauty expression through an interactive quiz.
Your archetype, revealed
The experience revealed a 'Beauty Archetype' for each user and guided them to a bespoke Pinterest board. Each was filled with Pins and positive affirmations to reflect their ‘Beautiful Difference’.
Real people, real content
We teamed up with a diverse group of creators to make exclusive content for each Pinterest board. By featuring real faces and their unique rituals, each board was filled with beautiful humans instead of AI-generated 'perfection'.